Roberta Raffel, widely known as Bobbi Raffel or Bobbi Lemonis, is an American businesswoman with a background in fashion and retail. She became more widely recognized after marrying entrepreneur and television personality Marcus Lemonis. However, her professional story began long before her relationship with Lemonis. She had already built experience in fashion and owned a business when their paths crossed.
Roberta and Marcus first met through business in 2016. Their meeting eventually developed into a personal relationship, and they married in February 2018. Their story combines entrepreneurship, fashion, television, family, and philanthropy. Although Roberta has received more public attention through her husband, she has maintained a comparatively private lifestyle and has continued to develop her own identity.
Quick Facts
| Fact | Details |
|---|---|
| Full Name | Roberta Raffel |
| Known As | Bobbi Raffel, Bobbi Lemonis |
| Known For | Businesswoman and wife of Marcus Lemonis |
| Birthday | September 21 |
| Reported Birth Year | 1953, but not firmly confirmed |
| Nationality | American |
| Profession | Businesswoman, entrepreneur |
| Industry | Fashion and retail |
| Husband | Marcus Lemonis |
| Marriage Date | February 2018 |
| Wedding Venue | Hotel Bel-Air, Los Angeles |
| Children | Reportedly, two adult children |
| Grandchildren | Yes, according to reports and social media posts |
| Parents | Reportedly, Kenneth and Millicent Fenchel |
| Siblings | Reportedly Stephen Fenchel and Mickey Fenchel Sima |
| Television Work | Design coordinator on The Renovator |
| Public Appearance | Celebrity Family Feud in 2023 |
| @bobbilemonis |
Who Is Roberta Raffel?
Roberta Raffel is an entrepreneur and businesswoman associated with the fashion and retail industries. She is best known publicly as the wife of Marcus Lemonis, but she had an established business background before their relationship began. Her experience in fashion helped shape the professional connection that eventually brought the couple together.
Roberta is also known by the nickname Bobbi. After her marriage, she began using the name Bobbi Lemonis publicly. Despite her connection to a major television personality, she has generally avoided becoming a full-time celebrity figure. Her public appearances often relate to business, fashion, family events, charity, or projects connected with Marcus.
Roberta Raffel’s Age and Birth Details
Roberta Raffel’s birthday is widely reported as September 21. Several online biographies list her birth year as 1953, which would make her 72 years old in August 2026 and 73 in September. However, her exact birth year has not been firmly confirmed by a strong primary source.
Because of that uncertainty, it is better to describe her age as reported rather than completely verified. This distinction matters because many online biographies repeat the same birth information without identifying an original source. Her birthday itself has stronger support through her public social media activity, while the year remains less certain.

Roberta Raffel’s Early Life and Family Background
Roberta has maintained a relatively private approach to her early life. Public sources provide limited reliable information about her childhood, birthplace, education, and early professional years. Many websites publish detailed claims, but those details are not consistently supported by authoritative records.
Some biographical reports identify her parents as Kenneth and Millicent Fenchel. They also identify siblings named Stephen Fenchel and Mickey Fenchel Sima. These details appear across secondary sources, but they should be treated as reported information rather than independently confirmed facts.
Roberta Raffel’s Parents and Siblings
Reports identify Roberta’s father as Kenneth Fenchel and her mother as Millicent Fenchel. Some sources describe her father as a World War II veteran with business connections in Chicago. Reports also state that both parents lived long lives and that Roberta has remembered them publicly through social media posts.
Roberta is also reported to be the oldest among three siblings. Her siblings are identified as Stephen Fenchel and Mickey Fenchel Sima. Because Roberta values family privacy, detailed information about her siblings is limited. Her public posts, however, suggest that family relationships remain important to her.
Roberta Raffel’s Education
Roberta Raffel’s educational background is not clearly documented in reliable public sources. Unlike her husband, whose education is well established through biographies and institutional information, Roberta has not publicly discussed her academic history in comparable detail.
There are no sufficiently reliable sources confirming a particular high school, college, university, or degree. Some online biographies may provide educational claims, but those details should not be repeated as fact without stronger documentation. Her professional career provides a clearer picture of her skills and interests than her formal education.
Roberta Raffel’s Career in Fashion and Retail
Roberta built her professional identity in fashion and retail. She worked in an industry that requires strong knowledge of merchandising, sales, customers, product selection, and business relationships. Her experience eventually led her to operate her own fashion business.
Her career is particularly important because it existed before her marriage to Marcus Lemonis. She did not enter business because of her relationship with a famous entrepreneur. Instead, her business experience became the reason she and Marcus first developed a professional connection. That distinction gives her story an independent entrepreneurial dimension.
Roberta Raffel’s Fashion Business
Roberta owned a fashion business before meeting Marcus. Reports identify the company as Runway, a fashion-related business that brought her into contact with Lemonis at a trade event. She approached him about the possibility of buying the business, which became the beginning of their professional relationship.
The business deal later became part of their personal story. Marcus purchased the business, and the two continued communicating after the transaction. Their relationship eventually changed from a business connection into a romantic partnership. This unusual beginning makes their marriage story different from many celebrity relationships.
How Roberta Raffel Met Marcus Lemonis
Roberta and Marcus reportedly met in 2016 at COTERIE, a major fashion trade event. Both were there for professional reasons. Roberta was representing her fashion business, while Marcus was involved in the retail and business world.
According to reports, Roberta approached Marcus and asked whether he would buy her business. That direct business conversation created an opportunity for them to work together. Their professional relationship continued after the transaction, and personal feelings eventually developed. Their story therefore began with entrepreneurship rather than a typical celebrity introduction.
Roberta Raffel and Marcus Lemonis’ Relationship
After meeting in 2016, Roberta and Marcus developed a relationship that combined business and personal interests. They reportedly spent around two years together before marrying. Marcus proposed around Christmas in 2017, according to multiple biographies.
Their relationship attracted attention because of their age difference and because both had established business interests. However, the couple has consistently presented their relationship as a partnership built on mutual affection and shared interests. Their public appearances often show them supporting one another at business, charitable, and entertainment events.
Roberta Raffel and Marcus Lemonis’ Wedding
Roberta Raffel and Marcus Lemonis married in February 2018 at the Hotel Bel-Air in Los Angeles. Their original wedding plans called for a celebration at San Ysidro Ranch in Montecito, California. Wildfires and mudslides in the region forced them to change both the date and location.
Their wedding celebration reportedly lasted across several events. The ceremony incorporated traditions from both families, with both a priest and a cantor involved. Marcus later discussed the emotional nature of the wedding and said he cried during the ceremony. The celebration brought together their family members, friends, and professional connections.
Roberta Raffel’s Marriage to Marcus Lemonis
Since their wedding, Roberta and Marcus have continued to appear together at business and social events. Their marriage has also overlapped with several entrepreneurial projects. Roberta’s fashion experience gives her a natural connection to some of Marcus’s retail interests.
Marcus Lemonis is known for his television work, especially The Profit, while Roberta has generally remained less visible. Their different public roles have allowed them to maintain a balance between celebrity exposure and private family life. Their marriage has now lasted for several years, making them a recognizable entrepreneurial couple.
Who Is Marcus Lemonis?
Marcus Lemonis is an American businessman, entrepreneur, television personality, and philanthropist. He became widely known through CNBC’s The Profit, where he worked with struggling businesses and offered investment and management advice. He has also held major roles in the recreational vehicle and outdoor retail industries.
Lemonis was born in Beirut, Lebanon, in 1973 and was adopted as an infant by Leo and Sophia Lemonis. He later attended Marquette University and earned a degree in political science. His professional journey eventually led him to major business ventures and television opportunities.
Roberta Raffel and Marcus Lemonis’ Business Connection
Roberta’s fashion background remained relevant after her marriage to Marcus. Their initial business connection demonstrated that she already had practical experience in fashion retail. That experience complemented Marcus’s broader business and investment background.
The couple later became associated with retail projects under the Marcus brand. Roberta appeared at some store openings and business events. Her involvement helped connect her fashion knowledge with Marcus’s broader retail strategy. Their professional relationship therefore continued even after their personal relationship became the more visible part of their story.
Roberta Raffel’s Work on The Renovator
Roberta also received a television production credit for The Renovator. Reports identify her as a design coordinator on the program, which featured Marcus Lemonis helping families improve their homes.
The role was a natural fit with her interest in design and retail. Although she did not become a television personality in the same way as Marcus, her production involvement gave her an opportunity to contribute behind the scenes. It also showed that her professional interests extend beyond traditional fashion retail.
Does Roberta Raffel Have Children?
Reports indicate that Roberta has children from a previous relationship. Several secondary sources describe her as having two adult children, including a son and a daughter. However, the identities and personal details of her children are not consistently documented by authoritative sources.
Roberta has also been described as a grandmother. She has shared family photographs and milestones on social media, suggesting that her extended family plays an important role in her life. Because her children are not public figures, detailed information about them should remain limited to information they or Roberta have chosen to make public.
Does Roberta Raffel Have Children With Marcus Lemonis?
Roberta and Marcus do not have publicly confirmed children together. Reports consistently describe Roberta as having children from an earlier relationship, while Marcus and Roberta have built their married life together without publicly confirming children of their own.
Their family life appears to include Roberta’s adult children and grandchildren. The couple has generally maintained privacy around those family relationships. This approach allows them to enjoy family life without placing every personal detail into the public spotlight.
Roberta Raffel’s Previous Relationship
Information about Roberta’s life before Marcus is limited. Some secondary sources identify a previous husband or partner and suggest that her children came from that earlier relationship. However, reliable public documentation about that relationship is scarce.
It is therefore difficult to establish the exact timeline, length, or circumstances of her previous marriage. Responsible biography writing should avoid presenting unverified claims as facts. What is better established is that Roberta had a family and a professional career before marrying Marcus Lemonis.
Roberta Raffel’s Public Appearances
Roberta has appeared with Marcus at several public events. Many of these appearances have involved business, fashion, charitable activities, or television projects. She has also attended events associated with Marcus’s retail ventures.
In 2023, Roberta appeared alongside Marcus on Celebrity Family Feud. Their appearance gave audiences an opportunity to see their relationship outside the business environment. The couple has also appeared at fashion and retail events connected with the Marcus brand.
Roberta Raffel on Social Media
Roberta uses social media to share aspects of her personal and professional life. Her public posts have included photographs of Marcus, family members, travel, fashion, business activities, and important personal milestones.
Her social media presence has also provided some information about her birthday and family relationships. However, social media should not be treated as proof of every biographical claim found online. Posts can provide useful firsthand context, but they do not necessarily establish details that have never been publicly confirmed.
Roberta Raffel’s Family Life
Family appears to be an important part of Roberta’s public identity. She has shared memories of her parents, photographs with relatives, and moments involving her children and grandchildren. These posts provide a glimpse into a side of her life that differs from her business activities.
Her family-focused approach also explains why some details about her children remain private. Roberta can share selected family moments without exposing every aspect of her relatives’ lives. This balance has helped her maintain a relatively private lifestyle despite her connection to a highly recognizable television personality.
Roberta Raffel’s Philanthropic Connection With Marcus Lemonis
Roberta and Marcus have also been associated with philanthropic activities. Marquette University identifies Marcus and Bobbi Lemonis as an entrepreneurial and philanthropic husband-and-wife team. In 2022, the couple donated $15 million to establish the Lemonis Center for Student Success at Marquette.
The donation reflects their shared interest in education and student development. The center was created to provide students with broader academic and career support. Their philanthropy adds another dimension to their public story beyond business and television.
Roberta Raffel’s Net Worth
Roberta Raffel’s exact personal net worth has not been reliably disclosed. Various websites publish estimates, but those figures are not supported by verified financial records. Her business background demonstrates professional success, but it does not provide enough information to calculate her personal wealth.
It is also important to distinguish Roberta’s finances from Marcus Lemonis’s wealth. Marcus has built a large business career, while Roberta has her own professional history. Without official financial disclosures, a precise figure would be speculative rather than factual.
Roberta Raffel and the Age Difference With Marcus Lemonis
The age difference between Roberta and Marcus receives considerable attention online. Sources commonly report that Roberta was born in 1953, while Marcus was born in 1973. That would create an age difference of roughly 20 years. Marcus’s 1973 birth year is well documented.
However, the reported birth year for Roberta is less firmly established. Therefore, the commonly cited age gap should be viewed as an estimate. The couple has remained together despite public interest in their age difference, and their shared business and family life appears far more important to their relationship than the number of years between them.

Interesting Facts About Roberta Raffel
Roberta is sometimes called Bobbi Raffel or Bobbi Lemonis. She had already owned a fashion business before meeting Marcus, making her professional story independent of her marriage. She met Marcus through a business discussion rather than through the entertainment industry.
Her wedding plans also changed because of natural disasters in California. She and Marcus originally planned a Montecito wedding before wildfires and mudslides forced them to relocate. They eventually married at the Hotel Bel-Air in Los Angeles in February 2018.
What Is Roberta Raffel Doing Today?
Roberta continues to maintain a relatively private life while remaining connected to business, fashion, family, and philanthropic activities. Her public profile is still closely associated with Marcus Lemonis, but her earlier fashion career remains an important part of her identity.
Recent biographical reporting continues to describe her as a businesswoman and entrepreneur. However, there is limited reliable information about a specific current corporate position. It is therefore better to describe her as an entrepreneur with ongoing business and family interests rather than claim a particular current job without strong evidence.
Conclusion
Roberta Raffel is a businesswoman whose story extends well beyond her marriage to Marcus Lemonis. She developed experience in fashion and retail and owned a business before she met the entrepreneur. Their first meeting in 2016 happened through the fashion industry, and their professional relationship later developed into romance.
Roberta and Marcus married in February 2018 at the Hotel Bel-Air after changing their original wedding plans because of wildfires and mudslides in California. Since then, they have appeared together at business, television, philanthropic, and social events.
Roberta reportedly has two adult children and grandchildren from an earlier relationship, although detailed information about her family remains private. She has also worked in fashion and retail and received a design coordinator credit on The Renovator.
Her story offers an interesting example of a person who became publicly known through a famous spouse while already possessing an independent professional identity. Roberta Raffel remains a relatively private entrepreneur whose strongest documented connections involve fashion, family, business, and philanthropy.
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Frequently Asked Questions
Who is Roberta Raffel?
Roberta Raffel is an American businesswoman and entrepreneur with a background in fashion and retail. She is also the wife of businessman and television personality Marcus Lemonis.
What is Roberta Raffel known for?
She is best known for her fashion and retail career and her marriage to Marcus Lemonis. She has also participated in business and television projects.
How old is Roberta Raffel?
Several sources report that Roberta was born on September 21, 1953. If that year is correct, she is 72 in August 2026 and will turn 73 in September. The birth year has not been firmly confirmed by a primary source.
When did Roberta Raffel marry Marcus Lemonis?
Roberta Raffel and Marcus Lemonis married in February 2018 at the Hotel Bel-Air in Los Angeles.
How did Roberta Raffel meet Marcus Lemonis?
They reportedly met through business at the COTERIE fashion trade show in 2016. Roberta approached Marcus about buying her fashion business.
Does Roberta Raffel have children?
Reports indicate that Roberta has two adult children from a previous relationship. She has also been described as a grandmother, although detailed information about her family is limited.
Do Roberta Raffel and Marcus Lemonis have children together?
There are no publicly confirmed children shared by Roberta and Marcus. Public reports describe Roberta as having children from an earlier relationship.
What did Roberta Raffel do before marrying Marcus Lemonis?
Roberta worked in fashion and retail and owned her own fashion business. Her business career existed before her relationship with Marcus.
What is Roberta Raffel’s net worth?
Her exact personal net worth has not been publicly verified. Online estimates should be treated cautiously because they are not supported by official financial records.
Does Roberta Raffel work with Marcus Lemonis?
Roberta has been involved in business and retail projects connected with Marcus. Their professional relationship began before their marriage through her fashion business.
Has Roberta Raffel appeared on television?
Yes. She reportedly worked as a design coordinator on The Renovator and appeared with Marcus on Celebrity Family Feud in 2023.
Where did Roberta Raffel and Marcus Lemonis get married?
They married at the Hotel Bel-Air in Los Angeles in February 2018 after changing their original plans in Montecito.
What philanthropic work has Roberta Raffel done?
Roberta and Marcus have supported philanthropic initiatives together. In 2022, they donated $15 million to Marquette University to establish the Lemonis Center for Student Success.
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